Thankfully for American commerce, “retail therapy” is still very much a viable concept for many. And as our doctors would surely agree, is infinitely better than consuming a pint of ice cream while watching TV.

For many of us, retail therapy still means going to our favorite retailer or shopping outlet while running up our credit cards buying the latest apparel, maybe a road bike or perhaps going completely off the rails by making an offer on a dream home. Read More

LAI - Kings Fan

As I touched upon in my last blog post, the engagement element of live social media feeds displayed on digital signage during events for sports teams, music/literary artists, retailers and even corporations, for that matter, can be pretty profound. I mean, what team or music artist wouldn’t want praise from their fans at a live event, right? The same is true for retailers streaming social feeds at their outlets.   Such response and feedback however, may contain snarky comments or worse. Read More


As a parent myself, I have particular insight into the massive amount of paperwork schools must sort through and store. I know this as I have completed and submitted seemingly countless forms on behalf of my children throughout their K-12 experiences. Just recently, I completed the myriad papers to officially allow my youngest to enter his homeroom on the first day of school. And this doesn’t even touch upon all of the health forms I’ve completed throughout the years ensuring the school that my children were up to date on their various shots. Read More

Child Interacting with Touch Screen

A favorite childhood memory growing up in Houston was receiving a free Astros cap while attending a game at the old Astrodome. From that moment, my lifetime loyalty to the Astros was sealed! As many sports marketers will readily attest, this experience is common for young fans throughout the world. Once kids begin wearing a cap (or other team gear) at an impressionable age, that fandom to a given club is likely to continue. Read More

Go green concept, recycle keyboard key.

Though the celebration of Earth Day 2015 has come and gone, the intent behind this day’s origination 45 years ago has clearly resonated throughout the world. This year alone, more the two billion individual “Acts of Green” were accomplished globally – according to Earth Day Network, the organization that spawned from the original Earth Day. Read More